Institute of Higher Psychology
Centre for Applied Higher Psychology
Vocational Training Centre
GENERAL TOPICS FOR TOP MANAGERS
Psychology of Development of Organization
Human Approach to Rising Effectiveness
HUMAN RESOURCES, GENERAL
Methods of Psychological Assessment for Recruiting Personnel
Understanding Demands of Position and Developing Individual Working Style
Psychological Methods for Rising Personnel's Motivation and Creating Team
Developing Creativity as a Key to Rising Effectiveness
Happy Workers - Happy Organization
The Methods for Managing Stuff's Satisfaction as a Key Factor of Organizational Success
Methods of In-Depth Study of Personnel's Satisfaction
The Psychological Methods of the Management of Psychological Climate
Human Management: Manager-psychologist, Manager-teacher, Manager-friend
How to Make Training Joyful
PUBLIC RELATIONS
Basics of psychology of PR: Advertisement, Promotion, Marketing, Developing Relationships with Customers
Basics of Psychology of Marketing: Needs and Attention
Developing creativity in innovating/growing effectiveness of promotion (in-house only, see details below)
Training of Love – How to Train a Personnel to Love Customers
Psychological Methods of Developing Relationships with Customers
Methods of In-Depth Study of Customers' Satisfaction
Cross-Cultural Psychology For Managers
General Rules of Dealing with People of Foreign Cultures
Basics of Management of Cross-Cultural Conflicts for Hoteliers
Russian Consumer Culture & Psychology for Managers (4 Programs. Besides we consult on all matters connected with Russia, Russian culture and Russian national psychology)
All seminars may be organized as an in-house seminars for employees of one organization or as a multi-organizational seminars. But to get multi-organizational program approved by HRD Authority our request for approvement has to be sent before 15th of October for the seminars in January-June next year and before 15th of April for the seminars in July-December the same year. Thus, we need to get your preliminary request not later than these dates.
The rules for organizing in-house seminars and one for enrolment in multi-organizational program may be found here.
TRAINING PROGRAMS
General topics of Applied Industrial/Organizational Psychology
More programs may be elaborated on your demand. We are following your needs. Customer is a king. Below is the example of the in-house program that was elaborated on the customer demand.
Developing creativity in innovating/growing effectiveness of promotion (in-house)
4 days, 28 hours
The main goal of the training is improving the promotion of customers, especially in Internet, through mobilization of collective creativity of top-managers and specialists.
The training forms the skills of:
1) Determining the key variables of psychological analysis of the situation of the promotion/PR activity;
2) Investigating the working situation in depth and elaborating the strategy of promotion;
3) Participating and organizing collective creative work, including but not limiting coordination of own activity with the activity of partners, distribution of function, support of partners in their creativity, sensitivity to other's ideas and so on;.
4) Inventing highly innovative methods of promotion;
5) Social experimenting in the promotion activity and wider PR-activity in the different types of social networks
6) Planning of promotional/PR activities.
For more details please contact us
In-house seminar for servicemen
Forming positive attitude toward hotel guests and informal behavioural patterns expressing this attitude
(informal title – "How to double your tips")
1 day, 7 hours (longer programs upon request). Language – English.
Rationales and goals
One of the main features that attracted tourists in Cyprus 20 years ago was sincere informal warm welcome from everybody involved in hospitality. Unfortunately in course of the last 20 years this feature has become rarer and rarer. Perhaps only few small enterprises with aged owners keep this tradition. This results in lowering attractiveness of Cyprus as a tourist destination. For up-market hotels there is a big potential here to grow their relationships with customers. Even when they are not completely aware, unconsciously guests clearly recognize when the smile of serviceman is sincerely warm and when the smile is formal and artificial. In the last case, guest's attitude toward not only particular waiter or maid but toward overall hotel is significantly less positive.
The goal of program is to train participants to love guests sincerely developing in this way the more positive guests' attitude to hotel.
Methods of training includes mainly role playing with cross-evaluations and discussion.